17 - 18 July 2015
Barker Hangar, Santa Monica, California
AUCTIONS AMERICA GENERATES $15.4 MILLION AT ANNUAL CALIFORNIA SALE
RM | AUCTIONS
Auctions America wrapped its third annual California sale on the weekend (17–18 July) with more than $15.4 million in total sales. The multi-day auction, held for the first time at Santa Monica’s historic Barker Hangar, lifted the gavel on approximately 300 collector vehicles and select memorabilia, with numerous spirited bidding contests erupting over the course of the two days.
Reflecting Auctions America’s international reach, bidders hailed from 11 countries around the world; significantly, 43 percent of bidders represented first-time clientele. The event also provided a fantastic illustration of Auctions America’s inventive presentation – playing upon the event’s airport hangar location, the sale delivered a new take on automotive auction staging, with vehicles driving onto the auction podium via the tail section of a C130.
Top sales honors were tied by two cars from very different eras: an exquisite 1938 Mercedes-Benz 540K Special Roadster, a model that represented the height of luxury and sporting elegance in period, and a 2004 Ferrari Enzo, one of the most exciting and iconic cars of the 21st century. Originally built as a 540K Cabriolet B before an expert re-body, the 540K glistened under the auction lights, drawing strong interest to garner a fantastic $1,870,000. The Enzo also drew significant attention from those in attendance, roaring onto the auction stage before selling for a final $1,870,000. Rounding out the sale’s top three and also achieving seven figures was the 1967 Ferrari 330 GTS, the epitome of mid-sixties Italian supercar styling, which realized $1,622,500.