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Arizona | Lot 148

1953 Oldsmobile Fiesta Convertible

$104,500 USD | Sold

United States | Phoenix, Arizona

19 January 2012


Chassis No.
539M12903

170 bhp, 303.7 cu. in. Rocket overhead valve V-8 engine, four-speed automatic transmission, independent front coil spring suspension, live rear axle, power-assisted four-wheel drum brakes. Wheelbase: 124"

• Offered from the Estate of John O’Quinn

• One of less than 500 built

• Rarest of the breed

One defining event of 1950s American car culture was GM’s traveling Motorama, a no-holds-barred display of dazzling technology and stunning styling. A series of dramatic styling exercises captivated the public—but most were not for sale. Three very special cars were made available for purchase by General Motors by a lucky few that could afford the startling price tags and who also had the influence needed to secure one. They were the Oldsmobile Fiesta, the Buick Skylark and the Cadillac Eldorado, and they are coveted by collectors today. Ownership of all three is effectively considered a “Triple Crown” in the hobby.

The rarest of all the Motorama cars was the Fiesta, with just 458 examples built. It was a stunning design, often highlighted by attractive two-tone paint schemes. The Fiesta pioneered several features at Oldsmobile, such as the wraparound windshield and spinner wheel covers. Like the other Motorama dream cars, the Fiesta was well equipped, with leather interior, power steering and brakes, power windows and power seat.

The example offered here has benefited from a nut-and-bolt professional restoration and remains in very good condition today with a detailed engine bay and undercarriage. Finished in white with Fiesta red two tone, a black and white interior and a white top, this Oldsmobile Fiesta presents very nicely and is offered from the Estate of John O’Quinn.

This historic, low-production example is sure to please the collector who is looking for one of the most stylish convertibles of the era, perfect for a weekend cruise. The color combination is excellent, and its rarity is assured.

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