There is a conservative elegance and an exclusive smartness about the Imperial by Chrysler for 1953 that will be appreciated by those who are gifted and trained in the art of judging the fine line between good and the best. The lines are beautifully designed and gracefully streamlined. Chrome trim embellishment was utilized in traditional good taste. The interiors were rightly noted for their exquisite presentation with lavish (for the era) appointments – all handsomely executed to Imperial standards. In evidence is the interior’s dignity, spaciousness and luxurious comfort Chrysler stylists achieved in these superb interiors with charming good taste.
Everything conceivable for the safety, comfort and well-being of the passengers and driver was considered in the design process and was included in every car that came off of the Imperial line. Beneath the voluminous, attractive exterior was the finest powerplant from the manufacturer, with a long list of notable engineering features that resulted in a most brilliant performance for this model.
The two-tone green Imperial is powered by the revolutionary FirePower V-8 engine that was introduced in 1951. It measures 331-cid with 180 horsepower and is paired to a Fluid-Torque Drive that is a combination of a torque convertor and the hydraulically operated transmission. Additional features include a power seat, power windows, AM radio, heater with defroster, rear floor heating ducts, turn signals, rear-of-front-seat decorative handrail with tufting and button heads that repeats on the door panels; plus chrome wire wheels with faux spinners and wide whitewall tires. Distinctive trim elements, grille design, hood ornament and Imperial “Crown” badges leave little doubt of the manufacturer and the reputation for quality that is readily exhibited.
In 1953, there were 8,859 total cars built in the Custom Imperial Series in three body types. The four-door sedan, like this car, was the most plentifully built with 7,793 built. This still represents a small number of cars of this type; even more so for those that have survived so spectacularly.