The El Camino 'passenger-car pickup' was first introduced in 1959 and was, along with the 1960 edition, based on the full-size Chevrolet. Following a three-year pause, the El Camino resumed for 1964, as an offshoot of the new intermediate-sized 1964 Chevelle. The restyled 1968 El Camino was as sleek as any vehicle with a pickup bed could be. That same year, the El Camino was finally presented with Super Sport equipment, and buyers could fully partake of the additional muscle car options offered for the Chevelle SS. The 1970 El Camino SS, stuffed with 396- or 454-cid Chevy big-block power.
The idea for the EL Camino seems to have been unmatched by any other manufacture. Cadillac attempted and produced just over 200 representations of the vehicle but Chevrolet had the market and the El Camino thrived. It became quite popular with surfers, the ability to haul around their surfboards and have a car that was somewhat economical gas mileage was ideal for their situation. Luxury accompanies this El Camino by having factory air conditioning, rally wheels, optional white vinyl roof and bed cover; power windows, steering and brakes. The El Camino presented here is painted in Cranberry Red with a white vinyl top and has a complementary black interior. This particular vehicle definitely has an interesting part in automotive history; the progressive thinking of Chevrolet enabled them to create a new market and most likely exceeded their own expectations.