Pierce-Arrow was known for its excellent engineering and as being a leader in the luxury car market; its two largest competitors were Packard and Peerless. Although, they faced great pressure during the 1920s from other manufacturers which were beginning to adopt more modern production techniques which reduced cost. Pierce-Arrow’s sales remained quite good, its low production volume and more traditional, labor-intensive production techniques limited the company’s ability to compete in the rapidly evolving market. In response, Pierce-Arrow launched the Model 80 in 1924 as a smaller and less complex companion model to its Dual Valve Six model line. This attractive Model 80 is finished nicely in Burgundy and is accented nicely by a black top and wood wheels which are fitted with wide whitewall tires. It also has a plush interior and is further equipped with running boards, spare tire and trunk. It's powered by an inline six-cylinder engine and manual transmission.